Our Story

The Roberta’s Bridal Experience

Creating your unforgettable “this is the one!” moment

While we like to keep the focus on the bride-to-be (it’s your special day, after all!), we know it’s important that you feel a connection with your bridal store – so here’s a little about us.

Roberta’s Bridal is one of Staffordshire’s only genuine bridal experts. We offer our brides and their guests a fabulous range of designers and styles to choose from and try on in our Burslem bridal store.

But it’s not just about finding your dress – it’s the whole experience that begins the moment you step into the store. Our team of experienced, passionate stylists are the perfect matchmakers to introduce you to your dream dresses. Guests are invited to relax in our private fitting suite, ready to be wowed when the bride-to-be steps out from behind the plush, silver curtain.

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Meet the Roberta’s Bridal Team

Kelly – Owner & Senior Bridal Stylist

Kelly

Owner & Senior Bridal Stylist

The beating heart of Roberta’s Bridal, Kelly lives for creating those “This is the one!” moments and helping every bride feel their most beautiful.

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Since establishing Roberta’s Bridal in 2006, Kelly has helped over a thousand brides find their dream dress. Her first instinct is always to listen—shaping each appointment around the bride’s vision before offering expert guidance.

For Kelly, the magic is in helping brides feel confident, beautiful, and empowered. A self-confessed magpie, she adores a touch of sparkle or colour and wore a blush A-line gown for her own wedding (less glamorous the morning-after flight to the Caribbean!).

Amy – Bridal Stylist

Amy

Bridal Stylist

Fashion-obsessed and trend-savvy, Amy brings bold energy and a warm welcome—curating rails that match each bride’s vibe.

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She loves diving into the details of your day, often using Pinterest boards to hone the look. By truly understanding your vision, she’ll pull wild-card gowns you might never choose yourself—until you see them in the mirror.

Favourite memory: supporting a bride with low self-esteem who burst into happy tears when she finally saw how beautiful she looked. Dream look: a blue A-line with intricate floral embroidery.

Olivia – Bridal Consultant

Olivia

Bridal Consultant

From Saturday girl to indispensable consultant, Olivia’s warmth and positivity put brides instantly at ease.

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With a natural eye for the perfect gown, Olivia focuses on confidence and comfort—helping each bride feel completely herself. Expect laughter, calm guidance, and a thoughtful edit of styles that simply feel right.

Sophie – Prom Stylist

Sophie

Prom Stylist

A colour lover with a soft spot for bright pink, Sophie has a knack for on-trend prom looks that feel amazing to wear.

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She’s helped countless students find “the one” with creativity, confidence and attention to detail. With an eye on the latest silhouettes and fabrics, Sophie makes sure every prom queen feels fashionable and comfortable on the big night.

Discover your “Oh my God, this is the one!” moment.

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